Celebrities

Sharon Stone teases Sydney Sweeney's strip‑down line sparking scandal

By GoNews Pulse Editorial Team••Updated Oct 15, 2026
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Sharon Stone teases Sydney Sweeney's strip‑down line sparking scandal

Sharon Stone, 68, is the cover star of *Power of Women* issue, where she revisits her most iconic roles and drops a playful jab at fellow actress Sydney Sweeney. Stone recounts a famous line from *Euphoria*—the HBO series that wrapped in May after three seasons—while joking about Sweeney’s recent lingerie campaign.

In the interview video, Stone leans into her 1992‑era, rocking a fur‑trimmed look and heels for the magazine shoot. She recalls playing executive producer Patricia Lance, noting how she once tried to persuade Cassie Howard (Sweeney’s character) to leave her “cam‑girl” life and join a fictional series called *L.A. Nights*.

The moment ends with Stone’s mock‑serious remark that the plan never worked, .

Sweeney, 29, launched the SYRN range in January and has faced controversy over provocative images that accompanied the launch.

Her brand offers 44 sizes and four “modes”—Comfy, Playful, Romantic, Seductress—claiming it caters to “beautiful range of body types.” Sweeney insists the line is for women to feel confident without apology or explanation.

## Background & Context

feature spotlights Stone’s career from *Basic Instinct* to her recent role in *Euphoria*. The series finale aired in May, concluding three seasons that had highlighted Sweeney as the complex Cassie Howard. Stone’s on‑camera monologue recited, “You ready to leave the world behind?

Not just for us, but for your sister? The answer you’re searching for, ‘Yes, ma’am, thank you’.” She used the quote to underline her connection to the show and tease Sweeney’s fashion choices.

Sweeney’s SYRN line was a direct competitor to established brands such as Kim Kardashian’s Skims and Rihanna’s Savage x Fenty. The launch drew media attention for its bold visuals, sparking debate over body representation in apparel marketing.

In addition, Sweeney recently appeared nude in a commercial for the sports‑betting app Novig, using sporting equipment to shield modesty while fully disrobed.

## What People Are Saying

interview highlighted Stone’s humor: “As you can see from Sydney’s new lingerie line, it didn’t take.” The comment suggests Stone tried to influence Sweeney’s career path, a narrative that has not been corroborated by either actor.

Novig founder and chief executive Jacob Fortinsky told Front Office Sports that the actress chose the nude campaign because “she was uncomfortable with other platforms that have markets on what color underwear I’m going to wear.” He added, “There’s something clean about sports,” she reportedly said.

Sweeney’s ad has sparked backlash on social media. One Instagram user wrote, “As a former athlete and a woman who has personally experienced sexualized comments, I’m genuinely disgusted and disappointed by this campaign.” Another commented that the commercial’s nakedness feels like “Brooke Shields years ago” and sells controversy.

A third user lamented, “It’s sad at this point… Sexualizing sports like this is crazy.” Sweeney has not publicly responded to these criticisms.

## What Happens Next

Stone’s cover issue will circulate in upcoming *Power of Women* edition, reinforcing her legacy while spotlighting a new generation of actresses. Sweeney’s SYRN line continues to expand its size range, and the brand’s marketing strategy remains a point of discussion within fashion circles.

The Novig campaign’s future is uncertain, as the company’s founder expressed that the actress also holds an equity stake in the app, raising questions about promotional decisions.

In the absence of public statements from Sweeney addressing the controversy, observers will likely watch how both her fashion brand and the betting app navigate ongoing criticism. Stone’s playful critique may also influence how Hollywood figures engage with emerging talent’s brand ventures moving forward.

Why It Matters

The story underscores how celebrity influence can shape public perception of fashion and advertising. Sharon Stone’s playful critique brings attention to Sydney Sweeney’s venture into lingerie, a sector increasingly dominated by star-driven lines that often rely on provocative imagery to generate buzz. By linking the brand to a nude sports betting commercial, the narrative raises questions about the ethical boundaries of marketing and the extent to which actors may be complicit in sexualizing product promotion. For fans, the episode is a reminder that celebrity endorsement is not merely a matter of; it carries significant cultural implications regarding body representation and consumer expectations. Industry stakeholders—designers, advertisers, and talent agencies—must navigate these waters carefully, balancing creative expression with responsible messaging. The controversy also reflects broader conversations about representation in media: are brands offering inclusive sizing truly inclusive, or merely capitalizing on a trend? As public scrutiny intensifies, the industry will likely see stricter guidelines for advertising content involving nudity and sexual themes, especially when tied to well-known personalities.

Our Take

While Sharon Stone’s teasing may appear lighthearted, it exposes deeper tensions in celebrity-led branding. Sydney Sweeney’s SYRN line, praised for its size inclusivity yet criticized for provocative visuals, illustrates a common double‑standard: glamorous marketing often masks exploitative undertones. The nude Novig campaign adds another layer, suggesting that actors may be pressured to endorse content that prioritizes shock value over substance. This trend threatens to erode public trust in celebrity endorsements and could push the industry toward more authentic, socially responsible campaigns. Fans deserve transparency about how celebrity products are promoted, and brands must move beyond eye‑catching tactics that risk perpetuating unrealistic body ideals. A balanced approach—celebrity involvement paired with clear ethical guidelines—will help maintain credibility while still allowing stars to showcase their ventures.

GoNews Pulse Editorial Team

This article was prepared for publication by GoNews Pulse and checked for publication requirements under our editorial standards. We review available information and correct material errors when they are identified.

Quick Answers

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Sharon Stone’s ribbing of Sweeney’s lingerie launch fuels a buzz over a daring nude sports‑betting stunt, and the reaction is wild.
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Related topics

  • #Sharon Stone
  • #Sydney Sweeney
  • #SYRN Lingerie
  • #Novig campaign
  • #body image marketing

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