Oprah & Simone unleash 50% Off Lola Blankets—Free Shipping

Lola Blankets has announced a sitewide sale that cuts prices in half, using the code **PAGESIX50**. The promotion runs through August 23, and shoppers also receive free shipping plus a $50 gift card toward their next purchase.

The discount is part of the brand’s “Christmas in August” event.

The deal has drawn attention from several high‑profile figures. Oprah Winfrey highlighted the weighted version as “luxurious” on her 2025 “Favorite Things” list, while Selena Gomez, Bethenny Frankel and Simone Biles have all posted photos of their blankets on social media.

Each celebrity praised the product’s softness and comfort for both home and travel.

Beyond celebrity praise, Lola Blankets offers a range of sizes, from petite throws to oversized options that can exceed $400 before the sale. The line includes both standard and weighted blankets, plus an assortment of solid colors, marbled patterns, and limited prints.

Pet owners can also purchase dedicated beds and blankets in matching styles.

## Background & Context

Founded in 2019, Lola Blankets quickly built a reputation for quality through its use of OEKO‑TEX Standard 100 certified faux fur, ensuring the material is free of harmful chemicals and heavy metals. The brand’s focus on therapeutic weighted blankets has positioned it as a go‑to for sleep aid and stress relief.

The “Christmas in August” sale reflects a growing trend where luxury home goods brands offer seasonal discounts to boost mid‑year traffic. Lola Blankets typically prices its largest blankets above $400, making the 50% reduction particularly appealing to budget‑conscious shoppers.

The event also includes a free shipping perk and a $50 gift card incentive to encourage repeat purchases.

Pet-friendly options have expanded the brand’s appeal. Lola Blankets offers matching pet beds that mirror the human blankets’ plush textures and color schemes, allowing households to coordinate décor for both people and animals.

This expansion taps into the rising market for pet luxury goods, which has seen significant growth over the past decade.

## What People Are Saying

Customer reviews on Lola’s official website number nearly 35,000.

One reviewer who owns four blankets wrote, “They’re so soft and amazing!” Another praised the product’s value, stating, “Absolutely worth the price!” A third reviewer declared it the “best blanket I’ve ever owned.” These testimonials underscore the brand’s strong repeat‑purchase rate.

Celebrities have also contributed to the buzz. Oprah’s endorsement on her 2025 “Favorite Things” list highlighted the weighted blanket’s luxurious feel, while Selena Gomez posted a photo of her blanket beside her bed, noting its comfort.

Bethenny Frankel and Simone Biles similarly shared images, with Biles showcasing a blanket during the Paris Olympics.

The free shipping and gift card offer has drawn additional interest from first‑time buyers. the brand’s own data, sales increased by 15% during the promotion period, reflecting strong consumer response to combined savings and incentives.

## What Happens Next

To take advantage of the sale, shoppers must enter code **PAGESIX50** at checkout. The discount applies to all items on the website, including weighted blankets, pet beds, and standard throws. The promotion ends on August 23 at midnight local time.

Beyond the discount, Lola Blankets will host a virtual Q&A session with product designers on August 28 to discuss upcoming releases. Fans can register for the event through the brand’s newsletter. The company also plans to roll out a new color line in September, which may attract additional buyers.

The brand’s social media channels are running a limited‑time giveaway, where participants can win a free blanket by sharing their own photos with the hashtag #LolaBlankets. Winners will be announced on August 30, adding another layer of engagement to the ongoing promotion.

Lola Blankets’ 50% off sale has combined celebrity endorsement, strong customer reviews, and a generous promotional package to attract a broad audience. Shoppers who want to upgrade their home comfort will find the timing and savings hard to ignore.