Fashion

Kendall Jenner's 10‑Minute Under‑glazing Hack Gives Models 24‑Hour Glow

By GoNews Pulse Editorial Team••Updated Nov 1, 2026
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Kendall Jenner's 10‑Minute Under‑glazing Hack Gives Models 24‑Hour Glow

# Kendall Jenner's Underglazing Hack Gives Celebrity Glow In a recent candid conversation with a beauty insider, Kendall Jenner highlighted a quick underglazing step that layers a hydrating cream before makeup.

It’s a technique that has caught the attention of makeup artists and beauty enthusiasts alike, sparking a flurry of discussion about what truly makes a “glow” look natural and enduring.

The star’s enthusiasm for the method stems from her collaboration with celebrated makeup artist Mary Phillips, known for a signature underpainting approach that blends contour beneath foundation to achieve a seamless finish.

Phillips has adapted that philosophy to skincare, recommending the Anua PDRN Hyaluronic Acid 100 Moisturizing Cream as the perfect base. By applying the lightweight, fast‑absorbing formula to strategic spots, the cream hydrates the skin, enhances a natural glow, and provides a cushiony canvas for makeup to sit on.

Jenner’s excitement is palpable. “I love when the finished look still feels like me and you can see my skin,” she said in a recent interview, underscoring that her goal isn’t heavy, “camouflage‑level” makeup but a look that highlights her own complexion.

The model also shared that the serum, with its salmon‑DNA‑derived PDRN, has become her “holy grail,” calming her skin and clearing breakouts while boosting the overall luminosity of her face. ## Background & Context Underpainting, a technique borrowed from the world of painting, has long been employed by professional makeup artists to create depth and definition.

Mary Phillips takes this concept a step further by introducing underglazing, a skincare layer that primes the skin’s surface before any makeup is applied.

The Anua PDRN Hyaluronic Acid 100 Moisturizing Cream is designed to be lightweight, yet richly hydrating, and is infused with PDRN—polydeoxyribonucleotide—extracted from salmon DNA.

This ingredient is reputed to support cell regeneration and reduce inflammation, a feature that aligns well with Jenner’s desire to maintain clear, glowing skin. Phillips herself has championed the cream, often substituting traditional primers with the Anua product in her own social media posts.

In one Instagram clip, she explained that while underpainting “perfects the makeup,” underglazing “perfects the canvas,” providing a smooth, cushiony base that lets the foundation spread evenly without settling into fine lines.

This approach has resonated with a wide range of users, from seasoned makeup artists to everyday beauty lovers. The product’s popularity exploded recently, with Amazon reporting over 10,000 units sold in a single month.

Celebrity endorsement has only amplified its reach: Melissa Gorga, known for her bold aesthetic, featured the cream in sponsored TikToks calling it her “home Botox secret.” Such endorsements have pushed the product into mainstream conversation, turning a niche technique into a widely shared trend. ## What People Are Saying Fans and beauty aficionados have taken to social media in droves, sharing before‑and‑after shots that demonstrate the noticeable difference underglazing can make.

In a TikTok posted by Jenner herself, the model showcased the cream’s texture and the radiant glow it produced, exclaiming, “Look at that glow!” Her followers responded with excitement, praising the product’s ability to keep skin hydrated without the heavy feeling often associated with foundations.

Critics of the trend have noted that the success of underglazing hinges on proper application. While some users have reported an immediate, luminous finish, others have expressed frustration with the time commitment required to apply the cream strategically.

Nonetheless, the consensus seems to favor the method as a worthwhile addition to a quick, effective makeup routine—especially for those who want their natural features to shine through. Industry insiders point out that underglazing aligns with a broader shift toward skincare‑first makeup practices.

As consumers become more conscious of product layers and ingredient transparency, techniques that combine hydration with cosmetic performance are gaining traction. Jenner’s endorsement lends credibility, especially considering her history of setting beauty trends.

Her openness about the benefits she experiences—calming irritated skin and reducing breakouts—offers a relatable narrative that resonates with her fanbase, many of whom struggle with similar skin concerns. ## What Happens Next As the underglazing trend continues to build momentum, several developments are on the horizon.

Consumers looking to try the routine can anticipate a few key steps: cleanse thoroughly, apply a hydrating serum like Anua’s PDRN cream to areas that need extra moisture, then allow the skin to absorb before moving on to foundation.

The result, as Jenner has illustrated, is a luminous complexion that feels fresh, even under the scrutiny of bright studio lights. Beauty influencers are also expected to produce more tutorial content around this technique, offering variations tailored to different skin types.

Some may explore alternative ingredients, such as hyaluronic acid alone or vitamin‑C‑infused bases, to replicate the underglazing effect while accommodating personal preferences or sensitivities.

In the ever‑evolving world of celebrity‑driven beauty, underglazing may just be the next indispensable step for those who want their skin to sparkle without compromising its integrity.

Whether it becomes a long‑term staple or a fleeting trend, Kendall Jenner’s underglazing hack has already set a new benchmark for how a model can blend skincare science with makeup artistry to achieve that coveted, natural glow.

The conversation around underglazing shows that even the most polished faces benefit from a well‑primed canvas—an insight that will likely influence beauty routines for months to come.

At a Glance

  • Kendall Jenner reveals a 10‑minute underglazing routine using Anua PDRN Hyaluronic Acid 100 Moisturizing Cream for a natural, lasting glow.
  • The technique, championed by makeup artist Mary Phillips, primes skin before foundation, blending skincare‑first practices with professional makeup.
  • The trend signals a broader industry shift toward hydration‑centric primers and foundations, with upcoming product extensions and influencer tutorials.

Why It Matters

Kendall Jenner’s 10‑minute underglazing routine exemplifies a growing convergence of skincare and cosmetics that is reshaping beauty standards. By foregrounding a hydrating base—Anua’s PDRN Hyaluronic Acid 100 Moisturizing Cream—Jenner and artist Mary Phillips challenge the traditional priming narrative, suggesting that a luminous complexion is achieved first through cellular regeneration and hydration, not merely surface priming. This shift has immediate implications for manufacturers: products that combine dermal repair with makeup compatibility are likely to capture market share, especially as consumers increasingly demand transparency and efficacy. For fans, the routine offers a tangible, replicable method that eliminates the heavy, masking feeling of conventional foundations, while maintaining a polished look under high‑intensity lighting. The social media amplification of this technique, evidenced by viral TikToks and Instagram clips, demonstrates the power of celebrity endorsement to fast‑track niche practices into mainstream adoption. In the competitive cosmetics landscape, brands that incorporate PDRN or similar regenerative actives into their primer lines may distinguish themselves, while influencers who educate on underglazing can solidify their authority. Ultimately, Jenner’s hack underscores a pivotal industry pivot: skin health is no longer a peripheral concern but a core ingredient for achieving lasting, natural radiance.

Our Take

The 10‑minute underglazing routine Kendall Jenner touts is more than a vanity trick; it’s a manifesto that skin health can—and should—be the foundation of every makeup look. By championing Anua’s PDRN Hyaluronic Acid 100 Moisturizing Cream, Jenner invites us to rethink how we prep our skin: not as a blank canvas to be covered, but as a living, breathing surface that deserves care and hydration. This approach empowers consumers to achieve a luminous glow without resorting to heavy, masking foundations, and it encourages brands to innovate with regenerative actives. If the beauty industry wants to stay relevant, it must embrace this skin‑first philosophy, integrating hydration and repair into the core of makeup lines. Kendall’s endorsement validates the trend, but the real win lies in democratizing a skincare‑first makeup routine that delivers visible results for anyone, anytime. —GoNews Pulse Editorial

GoNews Pulse Editorial Team

This article was prepared for publication by GoNews Pulse and checked for publication requirements under our editorial standards. We review available information and correct material errors when they are identified.

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